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Practice 03 · InterReality Labs

Augmented Intelligence. Not artificial.

InterReality Labs is SCG.World's applied-AI and emerging-technology practice. Microsoft provides the AI; we put it to work — turning the licences you already hold into reliable, lasting value, with a person in command of every decision. At the desk, and out in the field where so much of the real work happens.

Applied AI & Copilot Reliability by design Voice, wearables & mixed reality Built on Microsoft Human in command
MicrosoftPartner-delivered AI
Lasting valueAdoption that endures
In commandA person decides, always
Desk & fieldWhere the work happens

Microsoft provides the AI. We put it to work.

Your board is asking what you are doing about AI, and Microsoft has already given you the licences to answer them. The opportunity now is to turn that capability into real, reliable, everyday value. Lasting adoption comes from treating AI as a capability to manage, not simply a tool to switch on — and as a Microsoft partner, that is exactly what we help you do, on the platform you already own.

Designed in depth

Used well, a language model is a powerful assistant — and in a regulated environment it earns trust when its answers are reliable and a person stays in charge. We engineer that reliability in three independent layers, and the last one is always a person.

The AI — working from your factsWe give the AI your verified information with its source attached, so it works from fact. Variation reduced.
The software — exact where it countsWhere an answer simply has to be right, we set it in software with fixed rules, so the result is exact every time. Variation removed.
The person — in commandClear, people-friendly screens, so a person understands the answer and makes the call. The AI informs; your people decide.

Augmented Intelligence, not artificial. The third layer is the point. Your people stay in command — better informed, faster, and always the decision-maker. That is what makes AI dependable enough to use on live, safety-critical work.

Grounded in experience

We can make the reliability claim because we have lived it. We have built and run advanced AI in our own business — not as a demonstration, but as the way we work — and we benchmark and test new tools and techniques ourselves, so our advice rests on evidence. We also come from safety-critical engineering: nuclear, refractories, rail. So when AI arrives in a real operational environment, we already understand the standard it has to meet — physical, information and organisational risk together, the way a SHEQ and ALARP regime expects.

Grounded in evidence. Our recommendations come from our own studies and assessments of the Microsoft platform and the latest AI tools — what works, and why designing in depth holds up. Evidence you can rely on.

Beyond the desk

Around eighty per cent of people do not work at a desk — and that is where the greatest untapped opportunity for AI lies. We bring it to them, combining voice, wearables, vision and mixed reality so the intelligence reaches the worker in their line of sight, integrated with the realities of workplace safety.

Voice assistanceHands-free voice assistance and capture, so people can work and think without a screen in the way.
Wearables & remote assistSmart glasses and augmented reality that put a remote expert's eyes — and live data — alongside the worker on site.
Mixed-reality simulationImmersive simulators for the procedures too rare, too costly or too demanding to rehearse on a live asset.

And where you would prefer to buy rather than build, we can specify, procure, deliver and manage a simulation solution for you — the same low-risk, mature approach we would take to building one ourselves.

Where we've put it to work

Clinical simulationAn immersive, ultrasound-guided procedure trainer we built — and own the IP to — so clinicians rehearse to competence before the first patient.
Defence settingsSecure remote expert assistance for frontline teams, in an environment where accuracy is essential.
Rail inspectionsWearable-guided inspections for rail engineers, bringing the right information into the worker's eyeline, hands-free.

Field kits are ARMR-built and ATEX-certified for Zone 1 and Zone 2 hazardous areas — rugged, certified, and ready for the most demanding environments.

Sovereign by design

Putting AI to work on your information should leave you fully in control of your data and your compliance. We build on Azure and UK and EU-based services, so your data, your tenancy and your control stay where they belong. It is the same discipline we hold ourselves to: serious AI, kept sovereign.

Adoption that lasts

Lasting value from AI comes from judgement as much as prompting — directing the AI, weighing its output, and knowing its limits. We treat that as the foundation, so your people keep getting value from AI well beyond the first few weeks.

AI policy & governanceA Microsoft-first, EU-law-aware policy and governance foundation, so you can adopt with confidence and answer the board.
Framework & trainingA structured training framework that builds the management skills that sustain adoption over time.
Use cases & agentsWe find the genuine use cases, build the agents around your own data and environment, and show your people how to build their own.

Built on your Microsoft world. InterReality Labs runs on the Modern Workplace we secure, inside your Sentry XDR perimeter — production-ready and protected from the first day.

Customer success
Healthcare · Immersive clinical simulator (IP owned)

An ultrasound-guided prostate biopsy, rehearsed before the first patient.

We built an immersive simulator for a UK healthcare provider that recreates an ultrasound-guided prostate biopsy — the imaging, the anatomy, and the procedural steps — so clinicians can build and maintain competence by rehearsing as many times as they need before performing it on a patient. The practice happens in the simulator, so the first real patient is no longer the first attempt. The underlying IP is ours.

Talk to us about a clinical simulator →
Prostate biopsyultrasound-guided procedure simulated
Repeatablerehearse to competence, risk-free
IP ownedbuilt and owned by SCG.World

Client named under NDA on request.

InterReality Labs

Put the AI you already own to work.

Reliable, sovereign, and with your people in command — at the desk and in the field. Tell us the use case and the environment it has to work in, and we will bring the team.